Resetting Price Expectations After 90 Days

When a property has been on the market for 90 days without selling, it may be time to reassess the asking price. Buyer interest, viewing feedback, recent comparable sales and competing properties can all provide valuable insight into whether the property is priced correctly.

The longer a property remains unsold, the more negotiating power shifts to buyers. A well-considered price adjustment, supported by refreshed marketing and presentation, can help generate renewed interest and bring new buyers to the table.

The right price can make all the difference.